Why people love Lavena…
THE SCIENCE
It isn't sweat. And it isn't hygiene.
Skin changes with age, and so does its scent. From around forty, the omega-7 fatty acids in your skin's own oils oxidize more easily, and one of the compounds this produces is 2-nonenal. Research links it to the oily, faintly grassy smell people notice on older skin. It has nothing to do with sweat, or with how often you wash.
Oil doesn't dissolve in water. Regular soap can't grab the nonenal, so most of it stays on your skin.
How Lavena removes it
Persimmon soap works on the oil, not on the smell.
01
Tannin grabs hold
The persimmon tannin latches onto the nonenal on your skin instead of sitting over the top of it.
02
Lather lifts it off
A thick lather holds it in the water rather than working it further into your skin.
03
It goes down the drain
Rinsed away with the lather, not covered up with perfume.
The key ingredients behind feeling fresh and at ease.
Persimmon extract
Carries away nonenal, the compound behind age-related odour.
Olive oil
Feeds skin that has grown drier with the years.
Coconut oil
Removes oil and residue without drying the skin.
Glycerin
Draws moisture deep into the skin and holds it there.
NeverSynthetic fragranceParabensPhthalates
Where Lavena goes further
| Feature |
|
Cheap persimmon soap | Regular soap | Body wash |
|---|---|---|---|---|
| Binds to nonenal | Yes | Yes | No | No |
| No synthetic fragrance | Yes | No | No | No |
| Made for mature skin | Yes | No | No | No |
| Works from first use | Yes | No | No | No |
| 60-day money-back guarantee | Yes | No | No | No |
| Doesn't dry the skin | Yes | Yes | No | No |
| Stays fresh all day | Yes | No | No | No |
Use it for 60 days. If you don’t feel fresher, we’ll refund you.
Keep the bar. We’d rather you just tried it.
Frequently Asked Questions
Is it safe for sensitive skin?
Is it safe for sensitive skin?
Yes, for most people. The bar is fragrance-free, which removes the most common cause of reactions, and it’s mild enough for daily use. Skin varies though, so if yours reacts easily, patch test first and use lukewarm rather than hot water.
Does it have a strong fragrance?
Does it have a strong fragrance?
No. It carries a light, natural scent that comes from the persimmon itself — clean and understated, so it won’t compete with your perfume or cologne.
When should I use it?
When should I use it?
Every day, as part of your usual shower or bath. Pay particular attention to the places where age-related odour tends to build up: behind the ears, around the neck, across the chest and over the back.
How is it different from regular soap?
How is it different from regular soap?
Regular soap lifts away surface sweat and dirt, but it can’t deal with nonenal — the oil-based compound behind age-related odour. Our bar is made with persimmon extract, naturally rich in tannins, which bind those odour molecules at the source rather than simply covering them up.
What if it doesn’t work for me?
What if it doesn’t work for me?
Use it for 60 days. If you don’t feel fresher, get in touch within those 60 days and we’ll refund you — and you keep the bar.